On March 15, 2010, a coalition of marketing associations will require members to display a unique “I” icon with ads that are targeted at users based on data collected about their web activity which includes search queries, web pages visited and content viewed. It is an attempt by the industry to alleviate user privacy concerns [...]
Also tagged Behaviroral Ads, FTCMcAfee, a famous internet security company, reported that feeble security controls in the systems that were used for software creation make it simple for hackers to steal important data from technology companies. In a white paper released McAfee said “such systems often don’t impose adequate security by default”. The McAfee paper pointed out on issues [...]
Also tagged intelligence, Internet Security, law enforcement, SCMBack on January 18, 2010, Microsoft announced that they would make advances with search privacy for Bing by shortening the amount of time it stores IP addresses of search queries from 18 months to six months. The company will delete IP addresses after six months but retain cookies and other session IDs for 18 months. [...]
Also tagged Bing, Google, Microsoft, Yahoo